Distribution vendors in the first quarter of 2012 according to IDC


The company IDC has published data on their statistics, showing trends in the mobile phone market. The main event of the last quarter was certainly a loss of leadership by Nokia, in the rankings came the Korean company Samsung. At the same time, the market declined slightly: in the first quarter of 2011 total sales amounted to 404.3 million units, in 2012 only 398.4 million - falling by 1.5%. In this case, the capture of the market due to its Samsung success in the smartphone sector, sales are growing. Over the past year, smartphone sales increased by 42.5%. In the first quarter of 2011, these units were delivered 101.7 million, and in 2012 is 144.9 million. Samsung and this took the lead by putting more smartphones than Apple. Created a long time in the lead in this market, Nokia is strongly behind the two manufacturers: Reconstruction of the expensive cost of their own business not only to Nokia. Going through difficult times and the company Research in Motion. If not so long ago she competed in the smartphone market with Apple, but now it is hopelessly behind both market share and supply phones in the quarter, while demonstrating a trend of declining sales. Pursuing it on the market of smartphones HTC Taiwan after a series than a mere quarter of last year before last, and notes the fall of the supply - a policy change with the release of One Series smartphone could affect the results of the first quarter. As for the top five handset manufacturers, the RIM and HTC it has no . Nokia regularly ahead of Apple, and the fourth place is the Chinese company ZTE, where sales growth over the past year amounted to 27% from 15 million units to 19.1 million. This allowed the company to circumvent the Korean LG Electronics, which for the same period (first quarter 2011 1st quarter 2012) demonstrated a drop of 44.1%. You may also be noted that the proportion of producers who are not in the top five according to IDC, the trend in overall negative - if in the first quarter of 2011 they put 168.4 million phones and smartphones, over the same period of 2012 - 154 million. Market share fell from 41.7% to 38.7%. The apparent growth in the market, statistics show IDC, show only the Apple (+88,4%), Samsung (+35,4%) and ZTE (+27%).