The new concept design from LG: L-Style, and three phones, which are consistent with

As part of Mobile World Congress (MWC 2012), which will be held in Barcelona (Spain) from February 27 to March 1 this year, the South Korean company LG Electronics is going to present his new strategy for the design, called the L-Style and substance of which is to mobile phones LG might at first glance to distinguish from competitors.

The design philosophy L-Style consists of five elements: a square shape for easy reach, the desire to further reduce the thickness, the location of the intuitive control buttons, metal accents and Sensuous Slim Shape - a harmonious overall appearance.

In this strategy, LG will introduce three new models of Android smartphones - Optimus L3, Optimus L5 and Optimus L7.


Optimus L3, is running an operating system, Android 2.3, will have a battery capacity of 1500 mA / h, the small size and a 3.2-inch screen, making possible an easy one-hand operation. Home sales Optimus L3 is scheduled for March this year in Europe.

Optimus L5 and Optimus L7 will have to work under Windows operating system Android 4.0 ICS and have a screen diagonal of 4 and 4.3 inches respectively. The beginning of their sales to Europe is scheduled for the first half.