Rostelecom prepares mobile app "Guide to Sochi" based on augmented reality

Operator Rostelecom presented a demo version of its mobile application, "Guide to Sochi." This free service will be available in nine different languages, users of devices equipped with a camera and runs on platforms iOS and Android. Application will be available for guests and participants Olympic and Paralympic Winter Games 2014 in Sochi. Application "guide Sochi" contains general information about the city, hotels, restaurants, shops and other facilities that will help guests 2014 plan your holiday for the duration of the Olympics. app uses augmented reality on the ground (AR - augmented reality). For example, being near the stadium, and over it a camera phone or tablet, you can find out where the desired sector stands or cash, how to get to the ATM or the help desk, and in which direction and how far away is another object of Sochi. Augmented reality - a technology combining real and virtual objects, with which there is a "complement" existing space layer interactive digital visual information in real time. AR effect is created by the image recognition coming from the camera and format it with a special marker. As markers from which information can be read, may make any black and white or full color images, different objects, as well as the face, hands and body. The result may come to life before my eyes each planar image. Among the possibilities of this technology - reading books with lively illustrations, a game of chess-D shapes, choice of hairstyle and hair color, fitting of accessories and clothing from home and so on.